Thank you for visiting the I Love Cheshire (“ILCHS”) website (hereinafter referred to simply as “website”). The website is designed to make it easier and more efficient for individuals and businesses to get information from and, in certain circumstances, to interact with ILCHS. ILCHS recognises the importance of protecting web site visitor’s privacy and has taken measures to protect the user’s privacy concerning visiting this website.

Summary of Privacy Policy

This privacy notice sets out how I Love Publicity Limited, company number 08456824 (I Love Cheshire) collects, processes and shares your personal data.

This Privacy Policy was last updated on 28 January 2020 and applies from that date. We may occasionally amend this Privacy Policy. Any new policy will automatically be effective when it is published at You should therefore return to at regularly to view our most up to date Privacy Policy.

What information does I Love Cheshire collect?

I Love Cheshire may collect, process and use the following information that you provide when you sign up to receive our newsletter or other forms of email communications, or when you purchase our products:

I Love Cheshire may collect, process and use the following information about you when you use our website:

What is your data used for?

I Love Cheshire processes your personal data in the following ways, and on the following legal bases:

I Love Cheshire may use your information in an anonymised and/or aggregated manner to analyse the data so that it can enhance its IT systems, website or newsletter, and to carry out research (including on individuals’ preferences around events, food, drink, arts, culture and other experiences). It may share this anonymised and/or aggregated data with third parties, but you will not be identifiable from any such data.

I Love Cheshire may review your personal data if it has reason to believe that the information has been provided inappropriately, unlawfully or illegally. I Love Cheshire does this on the basis that its legitimate interest must ensure that the website is being used appropriately, lawfully and legally.

Disclosing information to third parties

I Love Cheshire does not sell, trade, or otherwise transfer your personal identifiable information to outside parties other than as set out in this privacy notice.

I Love Cheshire provides your personal data:

I Love Cheshire doesn’t allow third-parties to use your personal data for their own purposes and only permits them to process your personal data for specified purposes and in accordance with its instructions.

I Love Cheshire will only transfer your personal data outside of the EEA to organisations who have adequate safeguards in place to ensure the security of your personal data.

I Love Cheshire will disclose your personal data to third parties:

I Love Cheshire may pass your personal data to third parties in a statistical and/or aggregated manner in order to analyse the data. I Love Cheshire will always ensure that you are not identifiable from any such data.

I Love Cheshire may otherwise share your information as directed by you or subject to your consent.

How we protect your information

I Love Cheshire has put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. Also, it limits access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know and in accordance with this privacy notice. They will only process your personal data in accordance with I Love Cheshire’s instructions.

I Love Cheshire has put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where it is legally required to do so.

You play an important role in keeping your information secure. If you have any reason to believe that your interactions are no longer secure, then please contact

Holding your personal data

I Love Chehsire will retain your data for as long as it needs to hold it in order to provide you with our newsletter and to improve, analyse and optimise your customer experience.

It may also retain your data for further periods where it needs to do so in order comply with any legal or regulatory requirements (including keeping certain records for VAT purposes), to carry out audits, to detect and prevent fraud, to enforce contracts or to resolve any disputes.

To determine the appropriate retention period for personal data, I Love Cheshire considers the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which I Love Cheshire processes your personal data and whether those purposes can be achieved through other means, and the applicable legal requirements.

Your Rights

Where I Love Cheshire relies on consent as the condition for processing your personal data, you have the right to withdraw that consent at any time.

You have various statutory rights in relation to your personal data. In particular, you have the right to:


You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly.

A cookie is a small information file that is sent to your computer, mobile or other device when you visit a website and it will recognise your device on future visits. These types of files do a number of different jobs, such as remembering your preferences and chosen items, improving your site experience and ensuring that the adverts or offers you see online are more relevant to you. These “cookies” can be divided into 4 types, each of which is outlined below.


We collect information about you during the checkout process on our store.

While you visit our site, we’ll track:

We’ll also use cookies to keep track of basket contents while you’re browsing our site.

When you purchase from us, we’ll ask you to provide information including your name, billing address, shipping address, email address, phone number, credit card/payment details and optional account information like username and password. We’ll use this information for purposes, such as, to:

If you create an account, we will store your name, address, email and phone number, which will be used to populate the checkout for future orders.

We generally store information about you for as long as we need the information for the purposes for which we collect and use it, and we are not legally required to continue to keep it. For example, we will store order information for XXX years for tax and accounting purposes. This includes your name, email address and billing and shipping addresses.

We will also store comments or reviews if you choose to leave them.

Members of our team have access to the information you provide us. For example, both Administrators and Shop Managers can access:

Our team members have access to this information to help fulfil orders, process refunds and support you.

We share information with third parties who help us provide our orders and store services to you; for example kitkase.

We accept payments through PayPal. When processing payments, some of your data will be passed to PayPal, including information required to process or support the payment, such as the purchase total and billing information.

Please see the PayPal Privacy Policy for more details.

Changes to Privacy Notice

If I Love Publicity Ltd decides to change this privacy notice, any changes will be posted on this page.

This privacy notice was last modified on 12 November 2018.


If you wish to contact I Love Publicity Ltd in relation to this privacy notice, including in relation to any of the rights set out in section 7 above, please contact